Boxed Aqua is setting the trend by opting for gabletop cartons instead of conventional plastic bottles. A more sustainable and eco friendly choice that resonates with the increasing demand for environmentally conscious packaging options.
Himalayan brand mainly uses plastic bottles in different sizes and has recently added glass bottles for their premium products while also looking into more eco-friendly alternatives.
Kinley is, like Bisleri as they mainly offer plastic bottles in sizes with a focus on straightforward and easily identifiable branding.
Bailey frequently opts for plastic bottles that have a more upscale appearance and may feature embossed labels at times. Glass containers are also quite popular, for use, in hotels and restaurants.
Evian is known for its bottles with a unique shape and is also offered in classy glass bottles that are commonly found in upscale dining establishments.
Mizu focuses on keeping the design simple for its bottles.
Varahi Moonlight utilises PET bottles to highlight the authenticity of the natural water origin.
Sustainability Credentials and Trends:
PETs popularity stems from its lightweight and affordability; however its recyclability hinges upon a waste disposal system, in place. Numerous companies are making strides to incorporate recycled PET (known as rPET ) into their bottle production processes.
Glass Renaissance; Glass is often seen as an end and environmentally friendly choice despite being bulkier to carry and more delicate in nature. Gable top cartons are becoming increasingly popular, as an option providing a range of benefits.
Renewability is a feature of paperboard since it is mainly derived from a resource and reduced carbon footprint is a feature of these compared to PET and glass materials.
A smart design, for transportation that maximizes space and minimizes fuel usage is a shape.
Recyclability varies based on the availability of facilities, based on material used in manufacturing and the ongoing improvement of infrastructure, for recycling purposes.
Consumers are becoming more aware of the impact of packaging sustainability issues and companies are taking steps to address this by implementing strategies such, as reducing the weight of bottles and incorporating recycled PET materials while also considering options, like cartons or bio based plastics.
Packaging is essential for brand recognition and conveying values since shapes, labels and materials all play a part in establishing a brand’s identity.
Starting with Boxed Aqua emphasises the significance of opting for packaging solutions within the mineral water sector with the aim of encouraging companies to adopt similar practices and give preference to environmentally friendly alternatives.